House of Great Treasure is an upscale kitchen showroom in the heart of Causeway Bay, Hong Kong spanning two floors and showcasing premium Italian kitchenware that embodies sophisticated European living. The space, designed by Hero Design Group features seven distinct kitchens—Modern, Industrial, Transitional, and Scandinavian—inviting visitors to immerse themselves in unique design elements. With a kitchen for every style, clients can envision how their culinary spaces can be transformed.

BRAND INTENSIVE / PRINT COLLATERAL

CREATIVE DIRECTION

The showroom is an innovative space that artfully combines style and functionality, providing customers with an immersive experience in European-inspired kitchens. More than just a showroom, House of Great Treasure is a vibrant space where culinary experiences come to life and people connect.

Our branding approach was rooted in capturing the refined, modern sensibility of the showroom experience. Designed to reflect a balance of ambition and warmth, the identity feels elevated yet welcoming — a visual expression of trust, elegance, and everyday luxury. The logo and brand system speak to a discerning audience who value both beauty and practicality, positioning House of Great Treasure as a destination for thoughtfully curated home accents that enhance both form and function.

Click here to see the brand in action.

MODERN / SOPHISTICATED / ELEVATED / LUXE / TIMELESS

CREDITS

Photography by Natalie Dunn for Vogue Hong Kong

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